British American Tobacco (M) Bhd – BAT (4162).
British American Tobacco Malaysia emerged from the merger of Rothmans of Pall Mall (Malaysia) Berhad and Tobacco Company Berhad of Malaysia, on November 3, 1999. The merger brought together two established companies, pooling talent, experience and an unmatched portfolio of highly successful international brands to create the largest company in the country.
Today, we are the clear market leader in Malaysia for the cigarette industry, over 60% market share and is now one of the top 20 companies on Bursa Malaysia Securities Berhad in terms of market capitalization.
British American Tobacco Malaysia manufactures and markets products of high quality snuff designed to satisfy different consumer preferences. Our portfolio includes well-established international names such as Dunhill, Kent, Pall Mall, Benson & Hedges and Perilly’s.
We have a combined history of more than 90 years in Malaysia, dating back to 1912 when our first office was established in Kuala Lumpur. This wealth of knowledge, together with cutting edge technology and efficient systems and processes employed in all aspects of our business activities, position us well to meet the challenges of the future.
British American Tobacco (M) Berhad Profile
Currently employ about 2,000 people involved in the whole spectrum of industry snuff, from the purchase and processing of the sheet in the manufacture, marketing and distribution. Our comprehensive distribution network extends throughout the country, ensuring that our brands are available everywhere in Malaysia.
Our goal is to maintain our industry leadership by increasing our share of business snuff and meeting consumer demands better and more profitable than our competitors. In fulfilling these objectives, we ensure that the market responsibly and in a manner sensitive to our environment. For us, leadership goes beyond market share, but has to be qualitative leadership – in the eyes and the eyes of our stakeholders. While the snuff can be a controversial product, is also an important industry, which has a role to play in contributing to the growth and development of the community in which it operates. We are committed to fulfilling this role.
British American Tobacco (M) Berhad – Stock Market Performance
BRITISH AMERICAN TOBACCO (M) BERHAD
Address: Virginia Park, Jalan Universiti,
46200 Petaling Jaya, Selangor Darul Ehsan, Malaysia.
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